Video Production Timing: Deadlines of Video Creation 2d and 3d Animation. Visit our website https://videozayac.ru/eng/ Our portfolio https://vimeo.com/1infographics
how to determine the deadline for creating a video and how to correctly set deadlines for your contractors. Go!
Let's say right away that our company is, in fact, a computer graphics and animation studio, so we will talk about animation videos.
The term for creating a video for business is primarily calculated individually, but in general, their calculation depends on THREE points:
a) the technical complexity of the project;
b) timing (length of the video);
c) the speed of feedback from you as a customer.
More details about each item.
The technical complexity of the project is the level of quality that you, as a customer, want to receive. The more complex the graphics and animation, their detail and realism, the style of the video, the longer the production.
Timing - that is, duration. Everything is clear here - the more graphics you need to draw by hand, make it move, then sound everything, and so on, the LONGER is the project creation time.
And finally, the speed of feedback from you as a customer.
Some Clients think that if they ordered an animation video, then its development lies entirely on the shoulders of the studio and they themselves should not do anything.
Video production is a linear process. nothing will move until the Client agrees on some stage of creating a video, be it a script, storyboard or any other stage.
Otherwise, the contractor will finish the video, and then it turns out that you did not like the script all this time - and everything will be redone from the very beginning.
Therefore, most often the deadline in the contractor's estimate for the development of the video is the time of THEIR work, and this time does NOT include the time for approving the stages of work.
Based on our experience in the production of more than seven hundred advertising videos, we see when the deadlines are missed, most often the Customer himself is delayed. We have projects on which the production of a simple animated video lasted for a YEAR - we waited months for the Client to agree on the next stage of work.
The optimal time for approval of each stage of work by the Customer is 2 days. When delaying the answer, remember that the longer you make a video for a business, the more potential profit you lose.
So, what the terms depend on - we figured it out. Now let's look at the specifics.
For a rough understanding of the timing of creating videos:
-Average time for creating high-quality 2d animation - 3-4 weeks per minute, 3d animation - 4-5 weeks per minute.
These are average terms ALREADY taking into account the time for your feedback.
3D animation takes a little longer as it is more difficult to produce.
If the project is very large, for example, several videos, you can create them in parallel and speed up the entire production.
Sometimes people ask the following question: how quickly can you create an advertising video?
Our record is a 2-minute video with 2D graphics in two days. If you want to do the same, be prepared to pay extra for efficiency.
Also, be prepared to make as few changes as possible to the project.
If there are too many edits, we can "get stuck" at some stage in the production of the video and the deadline can be disrupted.
When we are doing faster than usual, we reallocate resources to suit you. We expect the same "adjustment" on your part - it is impossible to create a video of the same quality as in the usual time frame, you will have to sacrifice something.
often urgency is reflected in the final quality of the product - it is lower. How much lower in each situation is different. Nevertheless, for our part, we always do EVERYTHING POSSIBLE AND EVEN MORE to make the project satisfy you and be of high quality.
There are situations when no matter how much you pay the contractor, he physically will not do it faster.
On urgent projects, additional specialists can be involved - the work is split into small parts and the project is done faster. But if such people are ALREADY connected to work and the deadline is 10 days, then it will not be faster, even if you pay 2 times more.
And finally.
Leave your tasks to professionals in whose reliability you are sure. Especially in situations where the deadline is due to some kind of event: a public presentation of a new product, the opening of an exhibition, a meeting with investors, and so on.
Look not just for a contractor, but for VIDEO PRODUCTION PARTNERS who will get into the situation and, if necessary, will work for you even at night to finish the project by the deadline.
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